Timberland Greenstride™

Campaign, Branding
Global, 2020

In Spring 2021 Timberland launched its new collection of eco-conscious shoes made with renewable sugar cane and responsible natural rubber. We have been asked to design a global campaign able to connect digitally and physically with the audience through engaging outputs that could communicate both the style, the comfort and, most importantly, the technological and innovative features at the heart of the collection.